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Tell to Win

  • Author : Peter Guber
  • Publisher : Profile Books
  • Release Date : 2011-03-14
  • Genre: Business & Economics
  • Pages : 239
  • ISBN 10 : 9781847657763
GET BOOKTell to Win Book Description :

Stories have always had the power to move, but it has only recently become clear that purposeful stories - those created with a specific mission in mind - are essential in persuading others to support a vision or cause. For Peter Guber, what began as a knack for telling stories as one of the world's leading entertainment executives has evolved into a set of principles that anyone can use to achieve their goals - whatever you do in life, you need to be able to tell a good story. In Tell to Win Guber explains how to move beyond PowerpPoint slides and spreadsheets to create purposeful stories that can serve as powerful calls to action. He reveals the best way to get noticed, how to turn passive listeners into active participants, and how technology can be used to ensure audience commitment. Featuring wisdom from Guber's meetings with (and lessons from) everyone from Nelson Mandela to YouTube founder Chad Hurley, and Muhammed Ali to Steven Spielberg (who he tutored in making films), Tell to Win entertainingly shows how to craft, deliver and own a story that is capable of turning others into viral advocates for your goal.

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Tell to Win

  • Author : Peter Guber
  • Publisher :Unknown
  • Release Date :2011-03-01
  • Total pages :272
  • ISBN : 9780307587978
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Summary : Today everyone—whether they know it or not—is in the emotional transportation business. More and more, success is won by creating compelling stories that have the power to move partners, shareholders, customers, and employees to action. Simply put, if you can’t tell it, you can’t sell it. And this book tells you how to do both. Historically, stories have always been igniters of action, moving people to do things. But only recently has it become clear that purposeful stories—those created with a specific mission in mind—are absolutely essential in persuading others to support a vision, dream or cause. Peter Guber, whose executive and entrepreneurial accomplishments have made him a success in multiple industries, has long relied on purposeful story telling to motivate, win over, shape, engage and sell. Indeed, what began as knack for telling stories as an entertainment industry executive has, through years of perspiration and inspiration, evolved into a set of principles that anyone can use to achieve their goals. In Tell to Win, Guber shows how to move beyond soulless Power Point slides, facts, and figures to create purposeful stories that can serve as powerful calls to action. Among his techniques: * Capture your audience’s attention first, fast and foremost * Motivate your listeners by demonstrating authenticity * Build your tell around “what’s in it for them” * Change passive listeners into active participants * Use “state-of-the-heart” technology online and offline to make sure audience commitment remains strong To validate the power of telling purposeful stories, Guber includes in this book a remarkably diverse number of “voices” —master tellers with whom he’s shared experiences. They include YouTube founder Chad Hurley, NBA champion Pat Riley, clothing designer Normal Kamali, “Mission to Mars” scientist Gentry Lee, Under Armour CEO Kevin Plank, former South African president Nelson Mandela, magician David Copperfield, film director Steven Spielberg, novelist Nora Roberts, rock legend Gene Simmons, and physician and author Deepak Chopra. After listening to this extraordinary mix of voices, you’ll know how to craft, deliver—and own—a story that is truly compelling, one capable of turning others into viral advocates for your goal.

Tell to Win

  • Author : Peter Guber
  • Publisher :Unknown
  • Release Date :2011-03-14
  • Total pages :239
  • ISBN : 9781847657763
GET BOOK HERE

Summary : Stories have always had the power to move, but it has only recently become clear that purposeful stories - those created with a specific mission in mind - are essential in persuading others to support a vision or cause. For Peter Guber, what began as a knack for telling stories as one of the world's leading entertainment executives has evolved into a set of principles that anyone can use to achieve their goals - whatever you do in life, you need to be able to tell a good story. In Tell to Win Guber explains how to move beyond PowerpPoint slides and spreadsheets to create purposeful stories that can serve as powerful calls to action. He reveals the best way to get noticed, how to turn passive listeners into active participants, and how technology can be used to ensure audience commitment. Featuring wisdom from Guber's meetings with (and lessons from) everyone from Nelson Mandela to YouTube founder Chad Hurley, and Muhammed Ali to Steven Spielberg (who he tutored in making films), Tell to Win entertainingly shows how to craft, deliver and own a story that is capable of turning others into viral advocates for your goal.

Tell to Win

  • Author : Peter Guber
  • Publisher :Unknown
  • Release Date :2011
  • Total pages :255
  • ISBN : 9780307587954
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Summary : Draws on hundreds of interviews with business and entertainment leaders as well as prominent intellectuals to reveal how to use purposeful storytelling skills to promote professional success.

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Presenting to Win

  • Author : Jerry Weissman
  • Publisher :Unknown
  • Release Date :2008-11-17
  • Total pages :288
  • ISBN : 0137005067
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Summary : Thirty million presentations will be given today. Millions will fail. Millions more will be received with yawns. A rare few will establish the most profound connection, in which presenter and audience understand each other perfectly…discover common ground… and, together, decide to act. In this fully updated edition, Jerry Weissman, the world’s #1 presentation consultant, shows how to connect with even the toughest, most high-level audiences..and move them to action! He teaches presenters of all kinds how to dump those PowerPoint templates once and for all and tell compelling stories that focus on what’s in it for the audience. Weissman’s techniques have proven themselves with billions of dollars on the line. Thousands of his elite clients have already mastered them. Now it’s your turn! • What you must do to tell your story Focus before Flow: identifying your real goals and message • The power of the WIIFY: What’s In It For You Staying focused on what your audience really wants • Capture your audience in 90 seconds… and never let go! Opening Gambits and compelling linkages • Master the art of online Web conferencing Connecting with your invisible audience • From brainstorming through delivery Crafting the Power Presentation, one step at a time Named by FORTUNE Magazine as a 'Must-Read' 'Jerry Weissman makes the challenge of producing and delivering effective presentations delightfully simple. Read it and benefit!' Tim Koogle,Founding CEO, Yahoo! “A great read for all of us who have ever struggled with any aspect of our public speaking skills. Presenting to Win contains the same timeless techniques that helped me [18] years ago.” Jeff Raikes, former President, Microsoft Business Division, Microsoft Corporation, and CEO, Bill and Melinda Gates Foundation “Jerry is The Man when it comes to making great pitches. If your pitch doesn’t get a whole lot better after reading this book, something is wrong with you.” Guy Kawasaki, Managing Director and Chairman, Garage Technology Ventures, and bestselling author of The Art of the Start “Presenting to Win is the shortest path to applause for any presenter. It will be your bible for the PowerPoint Age. It’s loaded with easy actions and real examples that really work. I’ve used them. I know.” Scott Cook, Founder, Intuit

HOW TO WIN FRIENDS & INFLUENCE PEOPLE

  • Author : Dale Carnegie
  • Publisher :Unknown
  • Release Date :2017-10-16
  • Total pages :272
  • ISBN : 9788027222650
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Summary : This is one of the first bestseller self-help books. Its intention is to enable you to make friends quickly and easily, help you to win people to your way of thinking, increase your influence, your prestige, your ability to get things done, as well as enable you to win new clients, new customers. Twelve Things This Book Will Do For You: Get you out of a mental rut, give you new thoughts, new visions, new ambitions. Enable you to make friends quickly and easily. Increase your popularity. Help you to win people to your way of thinking. Increase your influence, your prestige, your ability to get things done. Enable you to win new clients, new customers. Increase your earning power. Make you a better salesman, a better executive. Help you to handle complaints, avoid arguments, keep your human contacts smooth and pleasant. Make you a better speaker, a more entertaining conversationalist. Make the principles of psychology easy for you to apply in your daily contacts. Help you to arouse enthusiasm among your associates. Dale Carnegie (1888–1955) was an American writer and lecturer and the developer of famous courses in self-improvement, salesmanship, corporate training, public speaking, and interpersonal skills. Born into poverty on a farm in Missouri, he was the author of How to Win Friends and Influence People (1936), a massive bestseller that remains popular today.

Epic Content Marketing: How to Tell a Different Story, Break through the Clutter, and Win More Customers by Marketing Less

  • Author : Joe Pulizzi
  • Publisher :Unknown
  • Release Date :2013-09-27
  • Total pages :352
  • ISBN : 9780071819916
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Summary : Reach more customers than ever with TARGETED CONTENT Epic Content Marketing helps you develop strategies that seize the competitive edge by creating messages and “stories” tailored for instant, widespread distribution on social media, Google, and the mainstream press. It provides a step-by-step plan for developing powerful content that resonates with customers and describes best practices for social media sharing and search engine discoverability. Joe Pulizzi is a content marketing strategist, speaker and founder of the Content Marketing Institute, which runs the largest physical content marketing event in North America, Content Marketing World.

Home

  • Author : Harlan Coben
  • Publisher :Unknown
  • Release Date :2016-09-20
  • Total pages :400
  • ISBN : 9780698411449
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Summary : Ten years after the high-profile kidnapping of two young boys, only one returns home in this gripping #1 New York Times bestselling Myron Bolitar thriller from the bestselling author and creator of the hit Netflix drama The Stranger. A decade ago, kidnappers grabbed two boys from wealthy families and demanded ransom, then went silent. No trace of the boys ever surfaced. For ten years their families have been left with nothing but painful memories and a quiet desperation for the day that has finally, miraculously arrived: Myron Bolitar and his friend Win believe they have located one of the boys, now a teenager. Where has he been for ten years, and what does he know about the day, more than half a life ago, when he was taken? And most critically: What can he tell Myron and Win about the fate of his missing friend? Drawing on his singular talent, Harlan Coben delivers an explosive and deeply moving thriller about friendship, family, and the meaning of home.

How to Not Tell a War Story

  • Author : Michael Lund
  • Publisher :Unknown
  • Release Date :2012
  • Total pages :300
  • ISBN : 1596300795
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Summary : HOW TO NOT TELL A WAR STORY is a collection of short stories about veterans who went to war but left without a war story to tell. Forty years after their experience, these veterans begins question if there is something more to say about their military service. Among other things, they come to appreciate the lovers, friends, and family who helped them shape a new, post-war identity. ' . . . when the courage of NFL star Tillman was referred to, or Jessica Lynch was rescued, they all found themselves thinking back to their long-ago tours. Did they have stories? Maybe memory had played tricks on them, obscuring what would come to light at last. Back then, they hadn't studied forms for the narration of danger, but now, more aware, could they reshape their experience for the new era? What, after all, about their friend, Butterball?' Explore with Michael Lund the lives of these veterans who discover being in the service is not something to be edited out of a personal history, but an experience that stays in memory, not an ending but the beginning of a measure of peace, no matter how short the stint, or inglorious. Michael Lund is the author of nine novels about Route 66 and the generation that grew up in the Midwest in the 50s, including Route 66 to Vietnam: A Draftee's Story, all published by Beach House Books.

Children's Picture Stories

  • Author : Steph Christina
  • Publisher :Unknown
  • Release Date :2016-06-15
  • Total pages :36
  • ISBN : 1534706682
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Summary : CHILDREN'S PICTURE STORIES BY STEPH CHRISTINA 2 ILLUSTRATED CHILDREN'S STORIES COMBINED INTO 1 BOOK! 1. *** BELLE THE GENIE *** 'Belle the Genie' is the lovely story of the Princes' and Princesses' of a faraway land called Royals and the exciting quest they embark on, which leads them to find, Belle the Genie! It's an enticing story with beautiful illustrations. As well as an underlying moral message. It is a story that teaches children important values and also enforces the timeless saying, 'be careful what you wish for.' 2. *** HAPPY DREAMS - A BEDTIME STORY *** Written by Steph Christina and Illustrated by the amazing graphic artist, Robby Dadson! 'Happy Dreams' is the story of a mischievous brother and sister. Dino and Rose. The two siblings always like to go to sleep late. Until, one night their babysitter Maggie is over. With a touch of magic, Maggie shows the two children what a nice place bedtime can really be. With Maggie's magic touch the children have an enchanting night of, Happy Dreams!

Win Win

Win
  • Author : Dale Scott
  • Publisher :Unknown
  • Release Date :2013-10-31
  • Total pages :250
  • ISBN : 0989737454
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Summary : There are more than 1,000 school and community college (K-14) districts in California. To build, repair, or equip their campuses, they must ask voters to approve a general obligation (GO) bond and raise their property taxes rates -- a big ask. While GO bonds have become a multi-billion-dollar market, there has to date been no 'how to' guide for district administrators, elected officials, taxpayer organizations, and concerned citizens. There is now. With hard-earned wisdom and wry wit, Dale Scott, California's leading K-14 financial advisor, has written WIN WIN: An Insider's Guide to School Bonds to demystify the complex, often challenging process that goes on 'underneath the hood' in developing, structuring, passing, and selling a GO bond. Drawing on three decades of work as an advisor to school districts and community college districts, investment banker on Wall Street, financial advisor, and campaign manager, Dale walks readers through each step of the process, answering the many questions he's been asked over the years. Hard-hitting, detailed, and humorous, WIN WIN explores and explains why some bond elections pass but others fail, how bond deals are put together, tips on selecting the right team of professionals, how to avoid recent scandals surrounding GO bonds, and how to tell if tax rate estimates are accurate or just wishful thinking. Scott's book is an upbeat demystification of the complex processes of California school bonds, showing that when executed correctly, the teamwork of passing a school bond can have a transformative effect on both local schools and people's sense of their role in their community.

Charlie's Very Own Story

  • Author : MS Elizabeth Vaughan
  • Publisher :Unknown
  • Release Date :2014-05-03
  • Total pages :124
  • ISBN : 1937391256
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Summary : Meet Charlie - a collie like no other. Rescued from the loneliness of a kennel by young Marna Witherspoon, Charlies is full of questions about life and looking for answers. In Charlie's Very Own Story, author Elizabeth Vaughan invites readers to join him in his search. Along the way, you'll find high adventure, extraordinary insights, and so much more. In a novel reminiscent of Richard Adam's Watership Down, Ms. Vaughan offers us a remarkable story sure to charm and delight readers of all ages.

The Spaghetti Startup

  • Author : Khan Kay
  • Publisher :Unknown
  • Release Date :2015-04-29
  • Total pages :188
  • ISBN : 6058480515
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Summary : The Spaghetti Startup introduces the Lasagna Framework, a new tool for 'strategic growth hacking'. Lasagna helps startups achieve 'sustainable growth' by properly designing their 'growth engines' based on systems and design thinking. It is also a diagnostic tool that helps resolve core problems, avoid common pitfalls and increase the viability of an innovation-driven enterprise. Written with a fun, fable-ish twist, the book starts out with a futuristic story of the famed startup ecosystem, the Silicon Valley. It turns out, in the August of 2025, things change for the worse. There is an epidemic of spaghetti poisoning that plagues all entrepreneurs. The spag worm they contract impairs their judgment, which in turn puts their startups in jeopardy. Doctors have no remedy for the condition and the death toll is increasing. But, hey! There is a hero in this story, too! Apparently, our professing cat, Dr. Caddy has a solution to share with his fellows. All they need to do is to adopt Lasagna thinking, the cure for their spaghetti-driven minds. Visit Lasagnac.com to join the community, share your experiences, and help each other with fellow entrepreneurs from around the world.

Win

Whatever Happened to the Life of Leisure?

Tell To Win Pdf Free Download Windows

  • Author : Robert Jameson
  • Publisher :Unknown
  • Release Date :2012-12-06
  • Total pages :148
  • ISBN : 1230987654XX
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Summary : Longer working hours, later retirement, lousy pensions - hardly the life of leisure we were promised for the 21st century! We also have dirty hospitals, troops without proper equipment and schools that provide an appalling standard of education. So what went wrong and what can we do about it?This book provides an introduction in straightforward English to the Real Economics of real resources and real people's lives.

What's Your Purple Goldfish?

  • Author : Stan Phelps
  • Publisher :Unknown
  • Release Date :2012-01
  • Total pages :210
  • ISBN : 0984983805
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Summary : How do you stand out in a sea of sameness? What's Your Purple Goldfish (WYPG?) is about differentiation via added value. Marketing to your existing customers via G.L.U.E (giving little unexpected extras). The end result is increased sales, happier customers and positive word of mouth.

If You Can Feel It You Can Heal It

  • Author : David Berger
  • Publisher :Unknown
  • Release Date :2012-09-25
  • Total pages :160
  • ISBN : 147510183X
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Summary : If you can FEEL IT you can HEAL IT!, explains what anger is all about; the solidification of the emotional body, the benefits of pain, and most importantly the N.O.W. (Nature's Own Way) method of healing. The author explains if you watch infants or any young children, when they are upset and can't deal with anymore emotional/stress, they will release and you clearly will see and know how the process of N.O.W.works. Feelings are energies and energies that remain in the body create toxins. When too many toxins build up in the body something is going to give; mental, emotional or physical. When any or all of these bodies are in disarray there is pain and where there is pain dis/ease occurs. There are many simple exercises that can help you through past and present emotional issues/situations.

Business Marketing Network

  • Author : Larry Ellison
  • Publisher :Unknown
  • Release Date :2016-07-19
  • Total pages :44
  • ISBN : 1535370319
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Summary : If you're a business owner, you already know that a lot of effort goes into promoting your company. If you want to increase your company's revenue by a substantial amount, you need to evaluate the quality of your marketing and networking campaign. You may already have a campaign in place, but that doesn't mean that you are using all the right resources and tools available to really boost your business' exposure. You also need to make sure that you are using a variety of marketing platforms to promote your company through. It's important to promote your products or services to the right demographic or audience of people. In this book, you will learn the best tips and tricks on how to substantially increase your company's profits and your business' overall exposure. You will also learn the following: * How to find your target audience * How to network with colleagues and future business associates * How to personalize your marketing campaign to better cater to your business * Where to find the tools and resources that are available to you * How to use free resources to save money and earn more money * How to promote yourself on social media * How to stand out among competitors * How to build a stellar business network * The benefits of doing your own marketing and networking * And so much more! After you have finished reading this book, you will be shocked to learn that you already possess the majority of qualifications it takes to run your own marketing campaign. You will save money for your business by not having to hire an outside marketing company, which your competitors will be envious of. What are you waiting for? Let's get started!

The Big House

  • Author : Paul Ellis
  • Publisher :Unknown
  • Release Date :2014
  • Total pages :114
  • ISBN : 1927230187
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Summary : Theo and Audrey discover their new home is full of wonders. But one door leaves them in a strange and empty land from which they must embark on a desperate journey back-a journey that will not only reveal their deepest fears, but take them beyond their wildest dreams. The Big House is a roller-coaster ride of spills, thrills, and runaway trains. It's a story that will leave children of all ages marveling at the wonder of life and the adventure of living loved.

Summary: Tell to Win

  • Author : BusinessNews Publishing
  • Publisher :Unknown
  • Release Date :2014-10-28
  • Total pages :15
  • ISBN : 9782511020555
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Summary : The must-read summary of Peter Guber's book: 'Tell to Win: Connect, Persuade and Triumph with the Hidden Power of Story'. This complete summary of the ideas from Peter Guber's book 'Tell to Win' shows how some people are 'born storytellers', but this is a skill that anyone can develop. In his book, the author explains the four elements of a successful story and the mechanics of telling a story to an audience. This summary provides excellent examples of these strategies in practice and teaches the importance of this skill for all business people. Added-value of this summary: • Save time • Understand key concepts • Expand your storytelling skills To learn more, read 'Tell to Win' and discover the secret to effective storytelling and how you can use this skill to your advantage.

Playing To Win Pdf Free Download

Whoever Tells the Best Story Wins

  • Author : Annette Simmons
  • Publisher :Unknown
  • Release Date :2015
  • Total pages :240
  • ISBN : 0814449131
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Summary : Stories have tremendous power. They can persuade, promote empathy, and provoke action. Better than any other communication tool, stories explain who you are, what you want..and why it matters. In presentations, department meetings, over lunch-any place you make a case for new customers, more business, or your next big idea-you'll have greater impact if you have a compelling story to relate. Whoever Tells the Best Story Wins will teach you to narrate personal experiences as well as borrowed stories in a way that demonstrates authenticity, builds emotional connections, inspires perseverance, and stimulates the imagination. Fully updated and more practical than ever, the second edition reveals how to use storytelling to: Capture attention * Motivate listeners * Gain trust * Strengthen your argument * Sway decisions * Demonstrate authenticity and encourage transparency * Spark innovation * Manage uncertainty * And more Complete with examples, a proven storytelling process and techniques, innovative applications, and a new appendix on teaching storytelling, Whoever Tells the Best Story Wins hands you the tools you need to get your message across-and connect successfully with any audience.

Epic Content Marketing: How to Tell a Different Story, Break Through the Clutter, and Win More Customers by Marketing Less

  • Author : Joe Pulizzi
  • Publisher :Unknown
  • Release Date :2013-09-24
  • Total pages :352
  • ISBN : 9780071819893
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Summary : Reach more customers than ever with TARGETED CONTENT Epic Content Marketing helps you develop strategies that seize the competitive edge by creating messages and 'stories' tailored for instant, widespread distribution on social media, Google, and the mainstream press. It provides a step-by-step plan for developing powerful content that resonates with customers and describes best practices for social media sharing and search engine discoverability. Joe Pulizzi is a content marketing strategist, speaker and founder of the Content Marketing Institute, which runs the largest physical content marketing event in North America, Content Marketing World.

Tell

  • Author : Anonim
  • Publisher :Unknown
  • Release Date :2008
  • Total pages :229
  • ISBN : STANFORD:36105213160505
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Summary :